AppleTV App Beta

[Rolandh]

When is the AppleTV app Beta going to start, I got an email saying 2nd half of August & not heard anything since. Also will the App be delivered by Apple Test Flight?

Roland

[Tony-D]

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@Rolandh wrote:

When is the AppleTV app Beta going to start, I got an email saying 2nd half of August & not heard anything since. Also will the App be delivered by Apple Test Flight?

Roland

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Hi @Rolandh You will be notified of this soon. No exact date as of yet i'm afraid.

[robcole1971]

How can I sign up for the now tv Apple TV beta trial?

[dr_necessitor]

@robcole1971 Think applications may have closed for this.

[RobotKhan]

Where is it, anybody got any invitation for testing of new app. Tired of watching 720p so called hd on Apple TV current now tv app. 

Last night I was stunned with what amazon prime video offering live stream of Us tennis Open 2018 in 1080p with high frame rate. Picture quality was incredible look like watching on sky q HD. If amazon prime can do it why can’t Now tv do it. 

[Wentey]

I wonder if Apple has asked them to hold off until their next keynote (expected around middle of September) this was the case with both the new ITV hub and My5 apps.

or it could be the survey feedback threw  up some unexpected  questions (lack of people wanting to pay more for HD pass)

or unrelated to now Tv but perhaps in the same development cycle the sky Q apps that are incoming are not ready.

All guess work but it’s fun to debate.

[stoli412]

I'm hoping it's your first suggestion - waiting for the Apple keynote in September (though that would make more sense for the full release, not the beta).

My fantasy is that the Apple keynote will be the catalyst for releasing the updated Now TV app as well as the All 4 app that's already been confirmed to be in development. And maybe we'll even get a UKTV Play app, though I've not heard anything about that coming to Apple TV.

[RobotKhan]

I have feeling that they know if they gonna give 1080p HD on Now Tv live streaming on apple tv, It will kill their sky Q set top boxes hardware bussiness. It might reduce their profit margin. I understand all over UK internet is not their yet but atleast give option to stream for those who already have good broadband at their home. 

They need to understand 720p looks very bad  on 55 inch or plus size TVs. Why we want it on apple tv because its smooth experince and its joyfull to switching from one to another app in fraction of seconds. 
last night i turn apple tv developer hud on ongoing live tennis at Amazon prime look at stats. Even 30.68 frame rate looks greate in 1080p. 

[Wentey]

Agreed

Although over on the digital spy forums sky customers are saying they are getting letters land this week saying they will get sky sports on HD for free as SD is being shutdown (similar to sky cinema) so maybe it’s all about cross platform timings (give it to their core sky customers first (free HD for sport) then roll out to NOW TV and other wholesale partners (virgin/BT/Talk talk etc)

[holey]

Has anyone who received the email regarding acceptance to the trial had any iother updates yet?