I have literally just had an email from now tv saying to upgrade to the new Apple TV app and advertising the fact it's available. If they were trying to move people away from Apple TV not sure they would have done that
The lack of a full HD/5.1 facility is definitely a purchasing driver for me. Had the Apple update offered full Boost I would have bought an ATV box. However, now that it’s surfaced on the Amazon hardware with full Boost and 50fs (from what I understand) then it’s a no-brainer. Amazon gets yet more of my business, Apple doesn’t.
It’s clear that the Amazon thing has been driven by business. Amazon had something that Sky wanted (football) which sealed the deal. That’s where all of the development effort has been focussed by Sky. Apple had nothing to offer, so we get, in essence, the same old beta app. that’s been around for ages. I can’t see Sky being that bothered about what Apple users think of the broken app. They don’t care.
The Amazon 4K firestick is nowhere near as good as the Apple hardware, but now it offers something that a lot of Amazon hardware users have been after for a long time. The only losers here are those of us that own Apple kit and are bothered by the rubbish NowTV app.
The message is clear: if you want/need to use a streaming device for NowTV and other services, Amazon is your friend, not Apple. FWIW, I don’t think Apple care much about this. NowTV is such a niche service it probably doesn’t even register on the corporate radar. Nothing to see here (or in this case, hear), move along. I think that I have more chance of contracting anthrax than the NowTV app. on Apple kit has of getting 5.1 audio.
I just downloaded the app on Amazon tonight,and it has 5.1 audio in the boost settings,either stereo or surround sound.
Also noticed 7831 in the top right corner,then 192,and 132,dont know what that means,but the picture quality is spot on.