Hi I have just paid £7.99 for a sports day pass and as you say it's Extremely poor picture quality,I have 200mg broadband with virgin media so it's not that. It's like watching tv in the 60's.Glad it's only a day pass and not a month.Wont be coming back untill they stream HD.
The posts here indicate that this problem has been going on for a long time. I have tried everyting expect updating my LG TV which I cannot find anyway to do. This, however, is a cop out. Either Now can provide a service or they can't, blaming LG is ridiculous. I can a great picture on Amazon Prime and on Netflix. I bought my new Now box in August after the other one packed up. Over to you Now TV.
Ahh that basically explains the poor quality.. so the playoff finals I watched last week were all in Standard Definition. I wish I had known this beforehand. I have anew LG 55" Oled and 76mb bradband speed hardwired into the TV directly.
Seems like I will go to the pub to watch important Sky matches from now on. I guess you live and learn.