I tried that but when I go to App store, there is no option to download; it only gives me option of 'go to app'. If I click on that, it takes me to the NOW home page.. In other words the box seems to know that the app is available but it's just not visible. The only way to get to the content is to go to the App store and click on the 'go to app' but that's a long route to the content every time I switch on.
Hi again Adi
OK, under the "Go to app" option should be a "Remove app" option as well, therefore you should use this option to get rid of the defective app and then re-add a new Now TV app.
However, I would suggest you give the removal and re-addition of the Now TV app a few minutes before each action.
Sounds like the box that is not showing the NowTV App is on the newer latest software version.
You can check this by going into Settings > Systems > About where i believe the newer software version is 9.2.3 build 5136.
For some unknown reason NowTV in their wisdom decided not to keep the NowTV App in their My Apps section and you have to access NowTV Content via the main Home Screen page from now on.
I would expect your other box to get the newer firmware soon.
You said, "...NowTV in their wisdom decided not to keep the NowTV App in their My Apps section and you have to access NowTV Content via the main Home Screen page from now on."
You know, maybe I'm being simple, because this makes no sense to me, i.e. why make things difficult for your users? In fact, this only makes sense if Adi's device is in a transitional faze, between the current temporary display and on the way to a new and improved one. And even then, that way of thinking is a bit of a stretch.
Right now, on my Roku 3, I still have the Now TV app installed and currently the only difference I can see, when accessed, is how the Home Page is displayed.
Finally, it seems that Now TV are implementing some substantial changes, which at this time may not be a good idea unless they have a full compliment of software programming staff/contractors.
As a workaround to access the NowTV App, try this below.
Go to Apps Store, then highlight and click on the NowTV App, then select and click Go to App.
This is a little long winded but gets you into the front end of the NowTV App.